Journal House
- Custom Typeface
- Direction by Jesse Reed and Garrett Corcoran, Order
- Images courtesy of Order
Journal House is The Wall Street Journal’s home away from home during the world’s most notable gatherings.
MCKL collaborated with Order to create a typographic identity system that extends the equity of The Wall Street Journal’s iconic brand language beyond the publication and into the event experience.
Using letterforms from the historic WSJ logo, we crafted the Journal House logo and developed a complementary typeface, preserving its classic elegance while adapting it for a distinctive and cohesive visual identity.
