CosMc’s
- Logo
- Direction by Tyler Brooks and Hannah Steinberg, Turner Duckworth
CosMc’s is a new beverage-focused fast-food concept and spinoff brand by McDonald’s, centered around hot and cold specialty drinks.
The name CosMc originates from a classic McDonaldland character—an extraterrestrial who “craves McDonald’s food.” Embracing this playful heritage, we partnered with Turner Duckworth to refine the logo for the new CosMc’s branding, bringing a fresh, modern identity to this innovative concept.
